? Identify its business units and products and services lines.
? Identify its business revenue units and discuss the importance of the
largest of these revenue units.
? Analyse the Agribusiness’ external environment.
? Discuss its political, economic, social, technological, environmental
and legal operating environment.
? Analyse the Agribusiness’ internal organisation.
? Discuss its resources, capabilities, core competencies and competitive
? Make recommendations for the future strategic direction of the
selected Agribusiness. 15%
? Write the report in English with structured sentences that conform to
academic writing guidelines.
? Follow a report structure with an executive summary, table of
contents and conclusion.
? Use Harvard referencing style in text and in the list of references. A
minimum of eight (8) journal articles and textbook references are
required to show basic research.